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Writer's pictureDhanushka De Silva

The Ultimate Social Media Health Score Calculator for Businesses

Updated: Jan 4


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Have you ever wondered how to calculate the health of your social media presence, much like the way you can check your website's SEO score? Well, the wait is over as we have created a Social Media Health Score Calculator to help you gauge the effectiveness of your social media efforts. As we all know, social media is an integral part of our lives, and it's essential to know how well we're doing on these platforms. That's where our health score calculator comes in handy.



How does the calculator work?

We've put a lot of thought into creating this tool to give you an accurate understanding of how well you're doing on social media. Our formula is based on the three most crucial areas of social media: engagement, reach, and follower growth. These three areas are what make or break a social media account, and our health score algorithm takes them into account. Our formula is simple, but it gives you an accurate health score. The weighted average formula we've given assigns 45% to the engagement rate, 35% for the reach rate, and 20% for the follower growth rate, thus creating the health score. We believe that this formula provides the perfect balance to give you a realistic understanding of your social media performance.

You may ask why we've given engagement a higher score than Reach and Follower Growth. It's simple. If your content doesn't engage your audience and bring any interactions then your content strategy is falling through the cracks and into digital oblivion. It's better to have 10,000 followers and 500 highly engaged followers than to have a million followers and a lower engagement rate.

Now, I know what you're thinking. "Why should I try out this free health score calculator?" Well, let me tell you why. Knowing your social media health score is crucial to your success on these platforms. It gives you an idea of where you're doing well and where you need to improve. And let's face it, who doesn't want to know how good they are at something? But that's not all. Our social media health score calculator is completely free, and all you need to do is enter your email address to get the results. It's that simple. No catches, no hidden fees, just your social media health score . We know that the weighted average formula is a bit subjective, like trying to figure out which digital marketing agency in Sri Lanka is the best (hint: it's us), but we've based it on what matters most to brands who want to measure their social media growth. We're all about helping you figure out how well your audience is digging into your posts and swiping right on your content. So, if you're ready to take the plunge and find out just how healthy your social media is, give our Social Media Health Score Calculator a try! And if you think our weightage formula is off, feel free to drop us a comment below - we're always open to constructive criticism, or just a good old-fashioned roast. After all, we're in the business of helping your brand grow and thrive, and that's no joke!

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